Phin & Phebes Ice Cream packaging is so whimsical and fun, it looks good enough to eat! Designed by Jefferson Cheng, it was inspired by the chalkboard wall at the test kitchen of Phin & Phebes where they listed and sketched out all of their ice cream flavor offerings. The ice cream (and packaging) is now available at certain Whole Foods stores in the Northeast… I wish they’d come near me.
Designed by Jefferson Cheng
Art direction: Crista Freeman & Jess Eddy